
Saudi PIF's $55B EA Acquisition Reportedly Set to Clear EU Approval
Saudi Arabia's Public Investment Fund is reportedly on the verge of clearing a major regulatory hurdle in its pursuit of Electronic Arts, with the European Union set to approve the landmark acquisition. The deal, announced in September 2025, carries a staggering price tag of $55 billion, making it one of the largest transactions in gaming industry history. EU approval would mark a significant step forward for the PIF as it looks to cement its position as a dominant force in the global games market. With one of the most scrutinized regulatory bodies now expected to wave the deal through, attention will likely turn to any remaining approvals needed in other jurisdictions before the acquisition can be finalized. The move underscores Saudi Arabia's continued and aggressive push into the entertainment and gaming sectors, a strategy that has already seen the PIF invest heavily in major publishers and esports organizations over the past several years.







