
Valve Intentionally "Leaked" Its Own Left 4 Dead 2 Trailer After ESRB Blocked It
A confession from former Valve writer Chet Faliszek has shed light on one of gaming's more creative PR maneuvers: Valve deliberately "leaked" its own cinematic trailer for Left 4 Dead 2 after the ESRB blocked the studio from releasing it through official channels. Faliszek recently admitted that rather than sit on the footage or fight the ratings board, Valve simply let the trailer find its way onto the internet under the guise of an accidental leak, sidestepping the regulatory roadblock entirely.


