GTA 6's $400 Collector's Box Is Full of Merch, But Not the Game

Rockstar Games has officially revealed the Goodtime State: Vice City Collection, a premium merchandise bundle for Grand Theft Auto 6 priced at $400 (£349 in the UK). The limited set contains 11 items inspired by the in-game TV show "Macca the Gator," and notably, it does not include a copy of the game itself. Contents span a range of lifestyle and collectible goods, including a figure, a New Era hat, and sunglasses, making it a purely cosmetic celebration of the game's world rather than a traditional collector's edition.

Eurogamer cheekily noted that some of the items, which reportedly include a suspicious mirror keychain and a spoon, are the kind of accessories you would definitely not want to pull out at airport security. The tongue-in-cheek design choices feel very on-brand for Rockstar, leaning into GTA's irreverent humor while packaging it as a high-end lifestyle product. At $400 for merch alone, the collection is squarely aimed at the most dedicated fans of the franchise willing to splurge on a piece of Vice City without a game disc in sight.

Sources