Humankind 2 Studio Claps Back at AI Slop Accusations: "Made by Humankind"
Amplitude Studios found itself in hot water after the reveal of a new Humankind 2 trailer, with a large portion of the internet accusing the studio of using AI-generated imagery in the footage. The backlash was swift and vocal, with players and onlookers pointing fingers and labeling the trailer "AI slop," a term that has become increasingly common as the gaming industry grapples with the growing presence of generative AI in creative work.
The studio has since pushed back firmly against the accusations, insisting that the trailer was genuinely "made by humankind," and driving the point home with a characteristically tongue-in-cheek addition: at least five chickens were also involved in the production. While the humorous deflection may have lightened the mood, the incident highlights a very real and growing tension in gaming, where audiences are becoming increasingly skeptical of promotional materials and quick to call out anything that looks even remotely synthetic.
Key Insights
- 1Amplitude Studios denied that the Humankind 2 trailer used AI-generated content, calling it genuinely 'made by humankind.'
- 2The studio used humor in its response, cheekily crediting 'at least five chickens' with helping produce the trailer.
- 3The backlash reflects a broader, growing distrust in the gaming community toward AI-generated promotional materials.
- 4The incident shows how sensitive audiences have become to perceived AI use, even when studios insist the work is human-made.
- 5Humankind 2's trailer controversy adds to an ongoing industry-wide debate about the ethical and creative role of AI in game development and marketing.
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