
Pokémon World Championships 2026 Takes Over San Francisco With Merch, Music & More
San Francisco is fully in the grip of Pokémon fever as the Pokémon World Championships 2026 and the accompanying PokémonXP convention kick off this weekend. One of the city's busiest thoroughfares, Howard Street, has been temporarily renamed "Rayquaza Road" for the occasion, giving attendees a fittingly grand entrance to what promises to be one of the biggest Pokémon events in recent memory. The festivities include high-stakes competitive battles, a packed convention floor, and live entertainment, with reports of an 8-Bit Big Band concert generating serious FOMO among fans who couldn't make the trip.
Not everything has gone smoothly, however. Scalpers have descended on the event in force, turning merchandise lines into what attendees are calling "Scalper Alley." Exclusive event-only products, a perennial draw for Pokémon fans, have once again been snatched up by resellers looking to flip them online at a steep markup. The issue is part of a frustrating pattern that has plagued major Pokémon merchandise releases for years, and this weekend's championships appear to be no exception.
Key Insights
- 1Howard Street in San Francisco has been rebranded 'Rayquaza Road' for the duration of the Pokémon World Championships 2026 weekend.
- 2The event is paired with PokémonXP, a fan and consumer convention running alongside the competitive championships.
- 3Live entertainment, including an 8-Bit Big Band concert, is a major highlight drawing significant fan attention.
- 4Scalpers have once again disrupted exclusive merchandise availability, with attendees dubbing the reseller-heavy lines 'Scalper Alley.'
- 5The championships are shaping up to be one of the most high-profile Pokémon events of the year, generating widespread buzz both on-site and online.
Sources
The Biggest Pokémon Event Of The Year Is Off To An Incredible Start And I Think I Might Die Of FOMO
Kotaku · Aug 28, 2026
Fans At Pokémon World Championships 2026 Battle 'Scalper Alley' For Exclusive Merch
Kotaku · Aug 28, 2026
One of San Francisco's busiest streets has become Rayquaza Road as Pokémon Worlds 2026 & PokémonXP begins
VGC · Aug 27, 2026
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